While SMS marketing has dominated in China, email marketing is now gaining popularity. Here are a few things to consider before diving into that market.
Here are five strategies to help you break through the loyalty marketing noise, boost customer engagement and ultimately encourage retention.
If your marketing email has a 40% open rate, then 60% of your subscribers never see it. Are you clearly conveying your message across all channels?
Here’s a look at how to leverage Workflows and a Webform to set up double opt-in in the Bronto Marketing Platform.
Want to know what millennials are all about and how to reach them? This episode is definitely the one for you!
Leverage custom business rules and predictive models to automate dynamic, personalized product recommendations your ecommerce website.
When done well, product recommendations can be a powerful tool for connecting with consumers. Here are a few dos and don’ts for how to get it right.
With this extension of our recommendations offerings for email, you can easily add dynamic, personalized product recommendations anywhere on your website.
Why are loyalty campaigns so important, and how can email marketing personalization help you elevate them so they stand out from the competition?
Here are a few resources to help you better understand GDPR and what Bronto is doing to help our clients become compliant.
Amazon continues to dominate ecommerce and now influences everything from supermarkets to web services. What’s next for them … a supercenter?
In this episode, Prevailing Path’s John Andrews discusses the dramatic shift of the customer journey in today’s retail environment.
Google Chrome can now analyze ads on your site and block them if they fail to meet certain standards.
Shoppers constantly provide the data you need to convert them into loyal, satisfied customers. It’s up to you to apply it and create a unified, effective retail experience.
What does it take to turn a shopper from customer to loyalist to advocate? A shopping experience that exceeds their expectations at every turn.