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Articles Tagged with "Transactional"

Transactional Message Musts & Missed Opportunities

June 15th, 2011

Most online retailers have little insight into the performance of their transactional emails, from basic deliverability characteristics to more sophisticated behavioral data once the emails have been sent.  Because of…

Spice Up Your Transactional Messages and Increase Revenue

March 8th, 2010

How would you like a 47% open rate and 20%+ clickthrough rate?  That’s what most transactional messages like order and shipping confirmations are getting these days. Some studies even claim…

How to Use Transactional Messages to Boost Revenue & Build Relationships

November 2nd, 2009

According to Jupiter Research, transactional messages are opened and clicked on more than any other type of email, which means that you have a huge opportunity to create positive brand…

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