Articles Tagged with "Transactional"
A Week in the Life of a New Subscriber
As an email marketer, it’s important to occasionally step back and experience your brand through the eyes of a new subscriber. Read about one Bronto strategist’s journey with her new favorite brand.
Why E-receipts Are Important for Customers and Retailers Alike
Far too many brands still underestimate the opportunity that digital receipts can offer. Don’t be one of them!
Power-Pack Your Emails With Product Recommendations
Consumers expect timely and relevant product content presented to them at every turn. See how Bronto’s newest app can help you do just that.
What Will They Buy Next? Using Product Recommendations in Email
Product recommendations can take your emails to the next level and bring in additional revenue – but only if they’re done right.
The New Science of Commerce Marketing
The emergence of digital channels has changed marketing into a quantitative science. Learn how to use today’s wealth of data to develop your own formula for success.
Pizza Guys Transform Delivery Into Anticipation, Loyalty and Repeat Business
Pizza chains are mastering the art of the “transactional touch.” See how retailers can use some of the same methods to improve the customer experience.
Gain Some Traction With Your Transactional Emails
Have you put your transactional emails to work for you? Use these tips to balance information with promotion to maximize your revenue from these messages.
Keep Shoppers on Track with Back in Stock Emails
Looking for new ways to drive revenue and keep your brand top of mind? Bronto Marketing Strategist Fawn Young reveals how to use automated Back in Stock notifications to get shoppers back to your site.
Using Order Data to Deliver a Stellar Post-Purchase Email Series
When a customer completes a purchase with you, they’ve just given you the keys to continue your relationship with them. So let’s talk about how you can use this information…
e-Receipts: What's Not in Your Wallet?
My wallet is an inflated heap of a few wadded bills and a pile of folded, fading, and crumpled receipts. The good news is I may not even need a…
Do Your Transactional Messages Check Out?
So you made it through the Holiday rush and the New Year’s push. Maybe you have some time to breathe and you’re wondering what’s next?! This is a great time…
Be My Valentine: The Marketer's Quest for Subscriber Love & Affection
Valentine’s Day is a time to remind those most important to you just how special they are. While you may have a significant other in your personal life, let’s not forget…
Top Ten Tactics to Grow Your List
Think you’re already doing everything right? I bet if you look really hard there’s probably room for optimizing your sign up process to grow your list. We should all know…
Transactional Message Musts & Missed Opportunities
Most online retailers have little insight into the performance of their transactional emails, from basic deliverability characteristics to more sophisticated behavioral data once the emails have been sent. Because of…
Spice Up Your Transactional Messages and Increase Revenue
How would you like a 47% open rate and 20%+ clickthrough rate? That’s what most transactional messages like order and shipping confirmations are getting these days. Some studies even claim…