Articles Tagged with "Post-Purchase"
What’s the Magic Number? Offering the Right Incentive at the Right Time
Incentives are a great way to encourage customers to purchase. But before you send that first offer, take time to plan how to use them the right way.
Smarter Segmentation and Relevant Recommendations
It’s time to really pay attention to your customers and send the right messages to the right audience at the right time.
The New Science of Commerce Marketing
The emergence of digital channels has changed marketing into a quantitative science. Learn how to use today’s wealth of data to develop your own formula for success.
How to Hang On to New Holiday Subscribers
Did your awesome holiday promotions help add some new folks to your list? Try these quick tips to keep those new subscribers engaged in the new year.
The Hits Just Keep on Coming: More New Features for Workflows
Learn more about Bronto’s latest enhancements that will make your workflow management even smoother and your life a little easier.
Pizza Guys Transform Delivery Into Anticipation, Loyalty and Repeat Business
Pizza chains are mastering the art of the “transactional touch.” See how retailers can use some of the same methods to improve the customer experience.
Triggers, Targets and Timing: 3 Tools for a Terrific Holiday Season
As you prepare for the craze of Black Friday, these three important revenue-generating tools should definitely be part of your holiday plan.
Gain Some Traction With Your Transactional Emails
Have you put your transactional emails to work for you? Use these tips to balance information with promotion to maximize your revenue from these messages.
Marketing Mayhem: Keep it Simple, Smarty!
Bronto Head of Research Jim Davidson shares tips for simplifying complex goals into practical, manageable tasks.
Keys to Creating a More Powerful Post Purchase Message
By now you know probably that a post purchase “bounceback” message can be a big revenue-driver. And while a generic post purchase message can be quite effective, people like me…
Pervasive, Puzzling Post-Purchase Program Problem
If I asked you to describe your post-purchase message series, your reply would probably be “Well, we send order and shipping confirmations.” That’s not a terrible answer, but it’s kind…
Tips to Bring Customers Back: Product Review Messages
At this point, I’ve discussed some very valuable post-purchase messages that I feel are essential for driving more revenue and standing out to your customers. You have seen bounce back…
Tips to Bring Customers Back: Refer A Friend Messages
After a customer purchases from you, maybe you send them a bounce back message or an informational message explaining how to better use the product. But after those messages, what…
Tips to Bring Customers Back: Informational Messages
How can you drive brand engagement after someone buys from you? Try an informational message. An informational message is a great way for you to be helpful and provide value…
Tips to Bring Customers Back: Bounce Back Messages
After someone buys from you, how can you improve your chances of having them return to buy again? I suggest a bounce back message. It’s simple, it’s easy, and most…