In the second part of a series of Q&As with Bronto City Tour speakers, we talk commerce marketing with Simon Hogg of Bestway Wholesale.
In the first part of a series of Q&As with Bronto City Tour speakers, we talk commerce marketing with Jack Matarasso of BrickHouse Security.
You’ve created a specialty app, but who’s actually using it? Try some of these tips to put your app front and center, and watch the downloads roll in!
As the line between social media user and online shopper blurs, a new opportunity for retailers has emerged. See how Instagram is quickly becoming their tool of choice.
Check out how these retailers successfully used Instagram to reach subscribers with creative, engaging content.
Wearables are not just a passing trend−they are the technological accessory of the future. What does their growing popularity mean for today’s marketer?
The line between product awareness and the act of shopping is starting to blur. Has this affected online shopping frequency for today’s connected consumers?
Marketing Strategist Anna Pfeiffer offers ten tips for using Instagram and its popularity to build your audience and strengthen brand loyalty.
Pinterest has become a popular marketing tool for bloggers and brands alike, but their recent announcement regarding affiliate marketing may change that. Bronto Marketing Strategist Anna Pfeiffer offers her thoughts on their strategy and what it could mean for retailers going forward.
In recent years, retailers have improved at connecting their online sites to their store locations, but attempts to connect stores to the digital world have presented more obstacles. Bronto Head of Research Jim Davidson offers insight into the behavior of multi-channel shoppers and how retailers can encourage them to buy.
Bronto Head of Research Jim Davidson shares tips for simplifying complex goals into practical, manageable tasks.
There has been a great deal of recent chatter about Contextual Marketing, but why does context really matter when it comes to email marketing? Traditionally, marketers segment according to past…
During the 2013 holiday season, retailers worked hard to create an omni-channel shopping experience, bringing online, in-store and mobile initiatives together to provide a seamless experience. And though not quite…
Social Gifting. You may have heard this term lately in the outcropping of articles and blog posts claiming that social gifting is the future of ecommerce. The term recently got…
Will 2012 be the year Black Friday and Cyber Monday become less important? Will marketers finally start to drive revenue through social channels? Bronto’s Marketing Strategists, who help clients including Party City, Dean & Deluca, and…