Articles Tagged with "Marketing Strategy"
How to Choose the Right System Integrator
Finding the right SI is not a task to take lightly. As you start your search, keep these questions in mind to help you select the best fit for your company.
The Commerce Marketer Podcast: Ecommerce Mashup
Three top commerce marketers share their opinions on the state of retail today and what’s in store for the future.
Commerce Marketing Insights: Greg Zakowicz
Looking for thoughtful industry analysis and effective ecommerce strategies? Don’t miss Greg Zakowicz’s upcoming events.
Lifetime Loyalty or Just a Year of Great Dating?
As much as you want them to, most customers won’t be with you for life. It’s time to start rethinking your loyalty game plan for the shorter term.
Commerce Marketing Spotlight Series: Top Technology Picks for Retailers
Commerce Marketing Spotlight is almost here! See what a few of our speakers had to say about the best tools for retailers today.
The Commerce Marketer Podcast: Storytelling That Inspires
There’s a story in everything! Juice Beauty’s Jeffrey Grannis shares how the brand approaches storytelling in its marketing campaigns.
6 Steps to Using Data Science for Innovation and Personalization
Land’s End’s VP of commerce, digital marketing and innovation explains how to incorporate smart data into your marketing program for better engagement and conversion.
Battle the Behemoth With Personalization
How can you compete against the one-stop shop where consumers turn for almost everything? It’s time to start getting personal!
Why 2021 Is Your Mobile Strategy Doomsday
While it’s important today to optimize for mobile, not being fully optimized in only a few short years will officially leave you behind the times.
AR We There Yet? How Augmented and Virtual Reality Are Reshaping Retail
AR and VR are opening a wealth of possibilities to provide a better understanding of your product and a more consumer-driven experience.
Tommy John: Bigger Isn’t Always Better
A giant subscriber list is great but only if it’s full of the right folks. See how the premium brand’s thoughtful email strategy helped them grow their list the right way.
Stop Slashing Prices, Start Connecting With Your Customers
As brands fight to keep up with competitor discounts, profits and customer loyalty are harder to earn. See how a shift away from continuous discounting could actually pay off.
Four Practical Tips for Testing Your UX From Jet.com
Use these practical tips from Jet’s product team to test your user experience, whether you’re working with an agency, using software or flying by the seat of your pants.
UX Principles for Higher-Converting Email and Landing Pages
Check out these tips from BVAccel’s Kenny Rosenberg to help you bring in more conversions and delight your customers along the way.
The Commerce Marketer Podcast: Site Search, Consumer Experience and the Future of Commerce 2.0
Something Digital’s Phillip Jackson discusses how site search is changing and what the future looks like for commerce marketers.