Articles Tagged with "Marketing Strategy"
The Commerce Marketer Podcast: Site Search, Consumer Experience and the Future of Commerce 2.0
Something Digital’s Phillip Jackson discusses how site search is changing and what the future looks like for commerce marketers.
How Surfing Doggies Help One Company Sell
See how the right event with the right sponsor and the right lead generation pipeline can help you take curious consumers from browsers to buyers.
The Commerce Marketer Podcast: The Future of Omnichannel
Blue Acorn’s Chris Guerra discusses the future of omnichannel, the most important types of personalization and how to deal with the behemoth that is Amazon.
Commerce of the Future: Channel-First Thinking
Competing in commerce requires a certain level of agility. Are you prepared to go where the people are and build for the platform that courts their attention?
The Promise of Machine Learning for Commerce Marketing
Learn about the four types of decision-making in software and which techniques offer the greatest potential to generate revenue for your brand.
4 Easy Steps to Use Any Custom Font With Message Editor
Learn how to incorporate your company’s favorite branded font into messages you create with Message Editor in the Bronto Marketing Platform.
How Shipping Can Turn Shoppers Into Friends
Don’t let shipping be your weak link in building relationships with shoppers. Temando’s Carl Hartmann offers great tips for a successful shipping strategy.
Start a Conversation: Crafting a Standout SMS Welcome Series
Devote time to developing a solid welcome series for your SMS program, and you can kiss those dreaded STOP replies good-bye.
Clicks and Mortar: How One Retailer Is Making It Work
Marketers must offer a truly unified shopping experience across channels. See how Sportsman’s Warehouse approached the task and keeps their customers coming back.
The Commerce Marketer Podcast: The Power of Mobile
In this first episode of our new podcast series, Guidance’s Brian Beck shares his insights on the latest mobile trends and what retailers can do to adapt to the mobile evolution.
Get a Head Start on Your Holiday Marketing Plan
Not feeling festive yet? Let us help! It’s never too early to start planning for the busiest shopping season of the year.
Batten Down the Hatches on Your Checkout Process
Sending timely, relevant cart recovery messages is only half the battle. How can you deter shoppers from abandoning their shopping carts in the first place?
Help Your Content Rank Higher With These Stellar SEO Strategies
How can you rise above the noise and make your business heard? Optimize your material, both old and new, to attract more attention and rank higher on organic searches.
Be a Sherpa: Guiding Loyalty Through Consumer Experiences
What makes customers loyal to your brand? Much of it depends on your ability to offer a relevant, frictionless and engaging experience.
Set Your Brand Apart: How Tommy John and Juice Beauty Carved Their Niches
See how these two brands identified their sweet spot and then dug deep to differentiate themselves from the competition.