Articles Tagged with "Marketing Strategy"
How Shipping Can Turn Shoppers Into Friends
Don’t let shipping be your weak link in building relationships with shoppers. Temando’s Carl Hartmann offers great tips for a successful shipping strategy.
Start a Conversation: Crafting a Standout SMS Welcome Series
Devote time to developing a solid welcome series for your SMS program, and you can kiss those dreaded STOP replies good-bye.
Clicks and Mortar: How One Retailer Is Making It Work
Marketers must offer a truly unified shopping experience across channels. See how Sportsman’s Warehouse approached the task and keeps their customers coming back.
The Commerce Marketer Podcast: The Power of Mobile
In this first episode of our new podcast series, Guidance’s Brian Beck shares his insights on the latest mobile trends and what retailers can do to adapt to the mobile evolution.
Get a Head Start on Your Holiday Marketing Plan
Not feeling festive yet? Let us help! It’s never too early to start planning for the busiest shopping season of the year.
Batten Down the Hatches on Your Checkout Process
Sending timely, relevant cart recovery messages is only half the battle. How can you deter shoppers from abandoning their shopping carts in the first place?
Help Your Content Rank Higher With These Stellar SEO Strategies
How can you rise above the noise and make your business heard? Optimize your material, both old and new, to attract more attention and rank higher on organic searches.
Be a Sherpa: Guiding Loyalty Through Consumer Experiences
What makes customers loyal to your brand? Much of it depends on your ability to offer a relevant, frictionless and engaging experience.
Set Your Brand Apart: How Tommy John and Juice Beauty Carved Their Niches
See how these two brands identified their sweet spot and then dug deep to differentiate themselves from the competition.
Make Your Marketing Move: The Power of Interactive Content
There are so many new technologies to make shopping more fun and interactive. See how to use them to engage customers and make your messages come alive.
Q2 2017 Commerce Marketing Insights: Greg Zakowicz
Looking for thoughtful industry analysis and effective ecommerce strategies? Don’t miss Greg Zakowicz’s upcoming events.
How Big Data Powers the Omnichannel Customer Experience
Let’s talk about big data (think LEGOs) and how you can use it to create a personalized omnichannel experience for your customers.
Why Small Spaces and Rich Experiences Will Lead Retail’s Renaissance
Online shopping shouldn’t be at odds with offline. With the right strategies, the two can work well together and keep customers coming back again and again.
How to Use Criteria Combinations to Target Segments
Learn how to target segments in this use-case example about using criteria combinations to promote a product launch.
Vision to Reality: Today’s Path to the Future of Commerce
Bronto’s product and service leadership share enhancements we’ve made to the Bronto Marketing Platform and a few exciting product developments ahead.