In this episode, Liveclicker’s Justin Foster reveals how real-time contextual marketing can empower your personalization efforts and drive consumer engagement.
Senior Commerce Marketing Analyst Greg Zakowicz conducted an experiment to see how early discounts affected his shopping behavior this holiday season.
Bronto broke records once again on Black Friday and Cyber Monday. Here’s how we made it happen.
During the holidays, many companies see a spike in revenue and gain new customers in the process. Here’s a post-holiday game plan to keep them engaged and coming back in 2018.
Gray November is no longer a trend – it’s reality. Greg Zakowicz shares his key findings from tracking his inbox during this busy holiday sending season.
Transactional emails can be sent to all contacts, which can make them useful tools for growing your marketing list.
Did shoppers get out to the stores Thanksgiving weekend or stay close to home? What was the biggest shopping day? Find answers to these questions and more.
Stop coupon abuse and get more out of your holiday campaigns with these best practices in Coupon Manager.
Acquiring the right customers and engaging them effectively isn’t as simple as staying off the naughty list. Ah, if only it was! Check out these tips for doing it the right way.
Even if you’re still ironing out pricing, copy or other holiday campaign details, add these dates to your timeline to maximize sending performance and revenue results.
During the holidays, ISPs are on high alert, and marketers will be under the microscope. Here are a few helpful hints to help you make it to the inbox this season.
From PPC ad strategy to creative twists on classic promotions, here are some tips that are sure to make your holiday marketing sparkle!
If leveraged correctly, gift guides can get your business a big piece of the holiday pie. Analyze your offering and audience, and create thoughtful buying guides to help shoppers in their hour of need.
What’s the most effective marketing strategy for a successful holiday season? A few of our amazing speakers shared their favorites.
Getting ready for an early shopping season can come with great challenges. Let’s take a look at a few trends from the past few years to help you identify opportunities for success.