Assaf Baciu, Persado
Assaf is SVP of Product & Engineering and co-founder of Persado. He is responsible for Persado’s growing product portfolio and the management of all product advancements. Prior to joining Persado, Assaf was VP of Product for Upstream, where Persado’s core technology originated. Assaf holds an MBA from the University of San Francisco and a Masters in Social Psychology from the Sorbonne in Paris.