Comments on: How to Use Transactional Messages to Boost Revenue & Build Relationships http://blog.bronto.com/2009/11/02/how-to-use-transactional-messages-to-boost-revenue-build-relationships/ Email marketing insights from Bronto Software Fri, 19 Mar 2010 17:50:26 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Kristen Gregory http://blog.bronto.com/2009/11/02/how-to-use-transactional-messages-to-boost-revenue-build-relationships/comment-page-1/#comment-3554 Kristen Gregory Wed, 04 Nov 2009 20:31:16 +0000 http://blog.bronto.com/?p=4629#comment-3554 Hi Elizabeth - Thanks so much! You're absolutely right! While upselling, inviting customers to participate in your social networks, etc is important, your transactional messages have to have the customer service side (all your transaction details, etc) nailed down. After all, that's what the customer cares about most. Hi Elizabeth –

Thanks so much!

You’re absolutely right! While upselling, inviting customers to participate in your social networks, etc is important, your transactional messages have to have the customer service side (all your transaction details, etc) nailed down. After all, that’s what the customer cares about most.

]]> By: Elizabeth http://blog.bronto.com/2009/11/02/how-to-use-transactional-messages-to-boost-revenue-build-relationships/comment-page-1/#comment-3553 Elizabeth Wed, 04 Nov 2009 18:27:53 +0000 http://blog.bronto.com/?p=4629#comment-3553 Kristen, you gave some good tips. Thanks. Not only should we focus on optimizing our emails for our marketing purposes, but we should also revamp them to make sure they are user friendly as well. Kristen, you gave some good tips. Thanks. Not only should we focus on optimizing our emails for our marketing purposes, but we should also revamp them to make sure they are user friendly as well.

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