This week’s Best of the Blogosphere has it all: new laws to consider, a five-letter word thou dare not say, inspiration to greatness, practical tips to use in the emails you create today, plus planning strategies for the future.
1. Did you know that “blast” is the naughtiest word in email marketing? Scott Cohen reminds us why. Spread the word.
2. Yet another reason to get away from the all-image email: Jordan Ayan explains how using keywords in email can give your marketing a longer shelf life.
3. Reagan Taylor gives us pause as Maine soon prohibits collecting and marketing to anyone under 18 years old. How will you conform? UPDATE (9/4/09): Maine has decided not to enforce this law as it currently stands as it is poorly written and problematic. So, no worries for now!
4. Get inspired with Alex Madison and Lisa Harmon’s latest: “How Good Do You Want to Be? Taking Bold Steps.”
5. Improve your survey requests and responses with Richard Rushing’s helpful hints.
6. While mostly Web-centric, Linda Bustos brings back some terrific suggestions to inform customers about shipping deadlines during the holidays. How can you bring this into your email as well?
What are your favorite articles from the week?
Kristen Gregory
Email Marketing Strategist at Bronto
Related posts:
- Best of the Blogosphere: Week of 7/20 Even though it’s sweltering in most parts of the country...
- Best of the Blogosphere: Week of 9/7 This week, the blogosphere was still going strong despite the...
- Best of the Blogosphere: Week of 7/27 This week’s big blog news is the hubbub around Gmail’s...
{ 0 comments… add one now }