Sometimes at Bronto, the stars align. This week, it all came together…
-On Wednesday, Marketing Sherpa posted a new case study (an emerging trend?) - How to Add Video to Email on a Shoestring Budget & Double Conversions: 6 Steps + 6 Lessons Learned. (We followed most of the steps). Make sure to check out the study today as “open access” ends on 20 Nov 07.
-On Thursday, Kimberly and I taped a live version of BrontoFire - (see last month’s blog post: BrontoFire is Born).
-Today, we are taking a big gulp of the Kool-Aid. BrontoFire: Live, YouTube Style
Tell us what you think.
DJ Waldow
Account Manager at Bronto
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{ 5 comments… read them below or add one }
Fun - I like this piece, good to see you get in front of the Camera…
However you need to work on the volume a bit - I had to crank the volume to hear it.
Thanks for the comment. Volume…argh. I know. I know.
BrontoFire Version 1.0 was filmed in one take. We didn’t want it to be perfect on the first round, right? Room for improvement. Thanks again for your thoughts.
dj at bronto
Great idea! I especially like the lo-fi production and “one-take” ethic. Very punk rock.
Eric
Very cool, guys. I applaud the one-take ethic and bravery of putting yourselves in front of the camera. I thought it was well delivered and interesting. And I’m glad that I could once again give you guys some subject lines to debate.
I’d echo that the sound was a little uneven in a few spots. I also wonder if you could throw a little more light on yourselves without making the screen difficult to read.
But all in all, very well done. Kudos.
Chad -
Thanks for providing the inspiration. More to come with BrontoFire. Version 1.1 and forward will look to improve lighting and sound; that was quite apparent from all comments so far. We erred on the side of one-take, low budget, work to improve in the subsequent versions. Hey…if Gmail can be in Beta still after all of these years…
Thanks again.
dj at bronto