Email marketing insights from Bronto Software

Bronto Blog

bronto.tech()

  April 2nd, 2007 by Bronto Software

Today marks the launch of Bronto’s technology blog, bronto.tech().

In addition to securing Bronto’s status as a “2 blog company”, bronto.tech() provides a behind the scenes look at the people, technologies and engineering wizardry that drive our product growth and performance. This blog will be a great resource for developers that:

  • build applications using the Bronto API.
  • build email marketing applications.
  • are interested in working at Bronto.

A word of warning - some the content of this blog is not for the faint of heart. For example:

NuSOAP deserializes WSDL complexType as an associative array while PHP-SOAP deserializes complexType to an object of stdClass. In PHP-SOAP, you can also specify a ‘classmap’ instantiation option that will allow you to have complexTypes deserialized to custom classes though you have to manually generate the custom classes (other non-PHP SOAP implementations automatically create the classes).

I openly admit that I have no earthly idea what this means. However, I’m proud to say that I work with (and sit beside!) very smart people that do.

Read bronto.tech().

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