Email marketing insights from Bronto Software

Bronto Blog

Friday Webcast - August 18 - Delivery 201

  August 14th, 2006 by Bronto Software

Last week’s webcast, “Delivery 101″, defined the email delivery landscape in terms of obstacles (spam filters, blacklists, etc.) and catalysts (whitelists, feedback loops, authentication, etc.).

Join us this week for “Delivery 201″ - the thrilling conclusion of our 2 part series. We’ll get down the specific measures that you - and Bronto - can take to optimize delivery of your email marketing communications.

Tune in this Friday at 2PM:

  • Dial-in: 888-676-3315
  • Conference ID: 23129
  • Web Presentation: http://www.webdialogs.com/join/

See you Friday.

How Often Should I Send?

  August 8th, 2006 by Joe Colopy

There are a lot of best practices questions when it comes to email marketing. One of the questions that always comes up is “How Often Should I Email my Subscribers?”

BtoBOnline recently asked us that question too. Of course, the answer is “It Depends.” Read the full article to find out why — http://www.btobonline.com/article.cms?articleId=28707

Enjoy!
Joe

Product Update - August 8

  August 8th, 2006 by Bronto Software

We moved over a very small batch of updates this morning. Most of the changes are behind-the-scenes and will not be visible as you use the application.

Here is a quick snapshot:

  • Resolved issues with user permissions on lists/segments and contact import.
  • Tweaked user permissions related to re-ordering fields and field options. Now, only admin users can maniuplate field order and options.
  • Tweaked survey functionality related to emailed survey responses and anonymous survey responses.

Look for the next release in the next couple weeks.

Friday Webcast - August 11 - Delivery 101

  August 7th, 2006 by Bronto Software

 

Sender ID. DomainKeys. Whitelists. Blacklists. Bounces. Feedback Loops. Spam filters.

What does it all mean!?!?

Join our webcast at 2PM this Friday to find out:

  • Dial-in: 888-676-3315
  • Conference ID: 23129
  • Web Presentation: http://www.webdialogs.com/join/

Talk to you Friday.

Login Problems With Google Web Accelerator

  August 3rd, 2006 by Bronto Software

Are you having problems logging in to Bronto? Are you running Google Web Accelerator? If so, just turn it off. Problem solved!

Google Web Accelerator is a plug-in for your web browser that pre-fetches web pages so they appear to load faster. When you visit a web page, Google’s software “clicks” every link on the page in an effort to preload the content on the linked pages that you may eventually read.

While this certainly speeds things up for some web surfers, it also can create a whole host of problems when it comes to web-based applications like blog software, email applications, online banking, and — you guessed it — your precious email marketing solution.

In Bronto’s case, Google Web Acclerator automatically logs users out of their account before they’re even logged in. Essentially, Google Web Accelerator is “clicking” the “Sign Out” link and sending you right back to the login page.

Although the problem is a bit perplexing, it is easy to solve. You can either turn the program off completely or just turn it off for Bronto.

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