Deleting Lists vs. Deleting Contacts

We get a lot of questions about deleting lists vs. deleting contacts vs. deleting contacts on a list. Read on for some clarification…

Deleting Lists:
First, it is important to understand how Bronto manages lists. Lists are associations (groups) of contacts; they do not “contain” contacts. Therefore, a contact can be in the account and:

• Not associated with any lists OR
• Associated with only one, two, seventeen etc. lists OR
• Associated with all of your lists

Because Bronto stores contacts as unique entities, contacts only count once towards your subscription level, no matter how many lists they are on.

To actually delete a list, click the delete icon on the Lists and Segments page. Note that when you delete a list, you are not deleting the contacts on the list - only the “association” that groups the contacts.

Deleting Contacts
If you want to delete a contact from the account (and completely remove all traces of them from Bronto) you have two options:

• Check the box next to a contact’s email and then click the red delete button
• Use the “import contacts” feature and select the “remove” option to bulk delete all contacts in a file

Deleting Contacts From A List
Also, you might need to delete certain contacts from a list, but not from your account. You have two options to make this happen:

• Click a contact’s email address and then “edit” the associated lists
• Use the “import contacts” feature and select the “update” option to bulk remove all contacts in a file from a particular list.

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